In mobile news this week, the latest data from comScore shows that mobile shopping is growing strongly across Europe, especially in the United Kingdom. As of May, the number of people in the top five European markets, including France, Germany, Italy, Spain and the United Kingdom who access retail sites on their mobile phones was up 37 percent to 13.5 million compared to last year.
A new study out this week by Strategy Analytics shows that although tablets still make up a small portion of total PC sales, its usage now represents 20 percent of weekly digital media consumption. A typical user spends 1.5 hours per day on average browsing content and other communication-based apps.
Yet another study, by media research firm Affinity, showed that there's a mobile device for every generation. The growing range of gadgets on the market is attracting distinct audiences - e-readers are for baby boomers, PC tablets for Gen Xers, and smartphones for millennials, the study found.
Revenue-making on mobile devices is also constantly making advances, and this week was no different. The Kindle began testing a new subscription model by giving users a free subscription to the “digest edition” of Fantasy & Science Fiction magazine, in hopes they will subscribe to the extended edition for US$12 per year. The extended edition is a Kindle exclusive.
On Tuesday, Skype unveiled a free Internet-phone and video-chat app for the iPad, which allows users to call both landlines and mobile phones through either a 3G or a Wi-Fi connection, or to chat with other iPad and desktop users. The new version is optimised for iPad's larger screen. It features instant messaging, a display for contacts and SMS texting, and also allows iPad2 users to talk face-to-face with the tablet’s front camera or switch to the rear camera.
A new study out this week by Strategy Analytics shows that although tablets still make up a small portion of total PC sales, its usage now represents 20 percent of weekly digital media consumption. A typical user spends 1.5 hours per day on average browsing content and other communication-based apps.
Yet another study, by media research firm Affinity, showed that there's a mobile device for every generation. The growing range of gadgets on the market is attracting distinct audiences - e-readers are for baby boomers, PC tablets for Gen Xers, and smartphones for millennials, the study found.
Revenue-making on mobile devices is also constantly making advances, and this week was no different. The Kindle began testing a new subscription model by giving users a free subscription to the “digest edition” of Fantasy & Science Fiction magazine, in hopes they will subscribe to the extended edition for US$12 per year. The extended edition is a Kindle exclusive.
On Tuesday, Skype unveiled a free Internet-phone and video-chat app for the iPad, which allows users to call both landlines and mobile phones through either a 3G or a Wi-Fi connection, or to chat with other iPad and desktop users. The new version is optimised for iPad's larger screen. It features instant messaging, a display for contacts and SMS texting, and also allows iPad2 users to talk face-to-face with the tablet’s front camera or switch to the rear camera.
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