Friday, February 3, 2012

HuffPo to launch streaming video network

The Huffington Post will launch an online video streaming network this summer, PCMag reported today.

The HuffPost Streaming Network will live-stream 12 hours of original, live video five days a week, calling it a “never-ending talkshow.” HuffPo co-founder Roy Sekoff said the network, which will increase programming to 16 hours in 2013, will be a CNN meets YouTube type of video network, according to MediaGuardian.

The network, which will be overseen by Sekoff, will be available across platforms, from PCs, to tablets, to televisions.

“The network will be built around segments spotlighting the biggest, hottest, most engaging stories HuffPost is covering at any given moment and using them as the jumping-off points for conversations, commentary, and comedy. These segments will be as long -- or as short -- as they need to be. We won't be limited by the usual time constraints of TV,” Arianna Huffington wrote in a blog post.

“This is not TV, with its set schedules, overproduction, and rigid commercial breaks. HuffPost Streaming Network will be more relaxed, more free-flowing, and much more spontaneous and interactive. People aren't interested in being talked at anymore -- they want to be part of the conversation. And a big part of what HuffPost Streaming Network will do is help facilitate those conversations.”

No comments:

Post a Comment