Friday, November 16, 2012

Digital news round-up


Here’s a round-up of the top digital media news this week:

Journalism.co.uk profiles the Boston Globe’s Instagram wall, which displays every Instagram photo posted in the local area. Journalists uses the wall, called Snap, as a source for stories. The wall came about through a partnership with the Globe and MIT Media Lab. The images are geocoded and pop up on a map of Boston. It was launched this spring. 

The BBC Trust is being asked to reconsider how it goes about recruiting the new director general of the BBC, MediaGuardian reports. A proposal up on change.org is asking for a more transparent process, stating that it “will be critical in securing public trust after a series of mismanaged scandals at the broadcaster.”

Is the Huffington Post for sale? No, well, not exactly. “It’s not on the cards. AOL is the owner. But I cannot stand here and say, some day, ‘AOL will not sell it if the price is high enough or there is a better owner’. But, right now, AOL is a good owner for Huffington Post and we’ll keep it,” AOL Huffington Post Media Group international SVP Jimmy Maymann told paidContent’s Robert Andrews.

The future of online advertising is “programmatic buying,” which allows advertisers to follow individual customers online, The New York Times reports. These ads are “fast-paced, algorithmic bidding systems that target individual consumers rather than the aggregate audience publishers serve up.”

Image: Snap, the Instagram wall at the Boston Globe, via Journalism.co.uk

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