Newspapers and magazines have been among the hardest hit of traditional media since the economic downturn of 2008/2009. Despite the financial, strategic and organizational challenges, these companies are finding clever ways to capitalize on extreme upswings in digital usership, particularly video, desktop/laptop, smartphones and tablets. While print advertising and circulation figures may be stagnating in many parts of the world, corresponding digital revenues have been rising in double digits and will for the foreseeable future.
The data set is a part of a collection of 500 revenue and usership trends in mobile, social, Internet, tablet, video and other digital categories, published in the 200-page Global Digital Media Trendbook 2013. GDMT, in its eight year, is to be published by World Newsmedia Network, a not-for-profit media research company, in September 2013. To subscribe to the PDF report and/or the tablet edition, go to www.wnmn.org, or contact mstone@wnmn.org.
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