Laptop and desktop PCs remain the most popular devices on
which to view original digital video, growing from 69 percent to 72 percent of
monthly users in the United States, according to the Gfk and IAB video study in
2014. However, video access on a variety of other devices is growing rapidly.
From 2013 to 2014, Internet connected television access of video has grown 21
percent, from 27 percent to 48 percent, while smartphone access has surged 20
percent, from 26 percent to 46 percent, and tablet access has grown 18 percent,
from 23 percent to 41 percent.
World Newsmedia Network has published
Global Digital Media Trendbook each year since 2006. The 2014 trendbook
contains 500 data sets and 230 pages of analysis about digital media usage and
revenue patterns, including this data set. To download the GDMT free executive
summary, go to www.wnmn.org
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