Saturday, March 21, 2015

Global mobile data usage growing exponentially: Study


Global mobile data usage is expected to increase 13 fold from 2012 to 2017, a 66 percent compounded annual growth rate. Driving the increase are the exponential growth of sharing and consuming video in particular, and also the burgeoning growth of photos, music and other audio, blogging, tweeting and more.

The amount of data is calculated in exabytes, according to the Cisco VNI Global Mobile Forecast.  One exabyte is equal to 1,000 petabytes. Google processed about 24 petabytes each day in 2009. One exabyte of storage could contain 50,000 years of DVD-quality video.

World Newsmedia Network has published Global Digital Media Trendbook each year since 2006. The 2014 trendbook contains 500 data sets and 230 pages of analysis about digital media usage and revenue patterns, including this data set. To download the GDMT free executive summary, go to www.wnmn.org

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